Prime Day is a super important event, with record sales every year!
What most people might not know is that even if you’re NOT an Amazon seller, you can benefit from Prime Day and its ‘halo effect’ on your website.
Here is a video to share 3 tips to make the most of Amazon’s Prime Day and boost your revenue this week, even if your shop is on Shopify or WooCommerce, or another platform.
Amazon revealed yesterday a new service for merchants: “Buy with Prime”.
For the first time, merchants outside of the Amazon.com marketplace will be able to offer the same benefits to Prime customers as they get on Amazon. This includes free shipping, next-day delivery, and free returns!
To be eligible, members will need to be part of the “Fulfillment by Amazon” (FBA) program in which Amazon takes care of the warehousing, shipping, and returns.
Through this new service, Amazon clearly wants to accelerate with FBA and take on additional market share, especially with Direct to Consumer (DTC) and long-tail merchants.
That’s why many analysts see this move as a jab at Shopify’s business.
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