Author: Xavier Litt

Ad360 hits 250 monthly clicks from Google!

Post author By Xavier Litt
Post date June 27, 2022

250 clicks in 28 days from google search for Ad360.media

Ad360 just received a new badge from Google highlighting the fact that we got 250 clicks in 28 days from search traffic!

That’s the 1st time we get that many clicks – almost 10 per day!

What’s even more striking is that we had gotten our previous badge, the 100 clicks highlight, in mid-May 2022.

Considering we started producing regular content on the website in January 2022, it means it took us 5 months to reach 100 monthly clicks, but only one month and a half then to more than double this record!

Here is our secret: regular content production!
Almost every day (from Monday to Friday; in our experience posts on Saturday and Sunday get less traffic), we publish a new article in this blog to provide tips to business owners, to help them with online sales, website tips, Search Engine Optimization (SEO) knowledge, advertising and marketing best practices, e-commerce news review, and much more.

We also regularly publish content in our YouTube channel ‘Ecommerce Success by Ad360’ to help you and your business succeed.

Here are a few videos we recently published about Google search, organic traffic generation, search algorithms update, and SEO best practices:

Feel free to subscribe to the YouTube channel to get daily videos with a ton of free tips!

Start Running Ads in 5 minutes! Grow your shop by generating ads in just one click! 14-DAY FREE TRIAL! Try for yourself Ad360 App for Shopify

Tags ad360, clicks, content, google, growth, organic, search, seo, traffic

Ad360 News

Ad360 kicks off €1M Seed Fundraiser

Post author By Xavier Litt
Post date June 23, 2022

We’re excited to share with you some key milestones Ad360 has reached in the last 6 months:

Amazing market feedback and confirmation Ad360 solves a serious pain point
Sales ramp-up with Ad360 Web Console
Public launch of Ad360 App for Shopify
Release of the groundbreaking feature “1-Click Ads”
Stunning customers reviews and 5-star ratings
Alpha development finished on Ad360 App for WooCommerce, plus official app approval

Our goal is now to accelerate Ad360’s growth and bring our products to the masses!

To that end, we’ve decided to kick off a €1M Seed Fundraiser, that will be open between July 2022 and December 2022 (at the latest).

We’re already in active discussions with Venture Capital firms & Business Angels, and are open to new investors’ participation!

Here is more information about Ad360 and why we’re set to change the e-commerce industry for the better.

Making E-Commerce Growth Super Simple!

Ad360 is building the next-generation platform to help e-commerce businesses of all sizes be more productive, grow efficiently & easily with minimal technical knowledge and no middlemen.

Problem: 90% of new e-commerce businesses fail within 120 days

Poor online marketing is the #1 reason explaining the failure. Ad360 solves this problem.

90% of e-commerce businesses FAIL in the first 120 days

Solution: Ad360 allows businesses to start generating demand in 1 click

…and when we say 1 click, we mean 1 click!

Ad360 makes it easy for businesses to:

Increase website visibility and traffic
Save money and get more sales
Save time and boost productivity

Products with active paying customers:

Ad360 has developed its own proprietary Bidder technology, giving us direct access to Ad Exchanges to buy ads inventory on 100M+ websites & mobile apps.

Ad360 has released 3 Apps, built on top of this technology, to provide a solution for all customers regardless of where they are:

Ad360 Web Console

Ad360 App for Shopify

Ad360 App for WooCommerce

Our Early Adopters love our products

Our customers using the Ad360 Web Console find the platform both intuitive and very powerful. We have fantastic reviews for this product on Google My Business, with a 5/5 stars rating.

Every user that’s been on-boarded in the Ad360 App for Shopify has praised us for the extreme simplicity of the process. They tell us they’ve never used such a simple app to start ads ever before, and the user experience is shockingly straightforward. Users have rated us 5/5 stars and have given us wonderful reviews on the Shopify App Store.

Our WooCommerce app, is getting overwhelmingly positive feedback in interviews and surveys, with 90%+ users confirming the features are super simple to use, and resolve a key pain point.

Help us bring Ad360 to the world

We’re kicking off a Seed fundraiser aiming to raise €1M to boost growth and finalize the WooCommerce App Beta version and the v1.1 of the Ad360 Web Console.

Ad360’s Pitch Deck: E-Commerce Growth Made Super Simple

If you’re interested to talk, please book a call.

Tags ad360, fundraiser, growth, seed rund, startup, vc

Ad360 News

How we got 200 subscribers on YouTube

Post author By Xavier Litt
Post date June 22, 2022

200 subscribers on e-commerce success by Ad360 YouTube channel

We’re proud to announce today that our YouTube channel, ‘Ecommerce Success by Ad360’ just hit 200 subscribers!

Thank you very much to all our subscribers and the persons who support the channel growth by regularly liking and commenting under the videos!

Sure, 200 subscribers is not a lot. By most standards, we’re still a very small YouTube channel. But considering we had 0 subscribers at the beginning of the year, it’s a great progress!

What’s more interesting is that the growth pace is accelerating for the YouTube channel: whereas it took us 4 months to get from 0 to 100 subscribers, it only took 2 months to get to 200.

Whereas we used to get around 1 new subscriber a day on average, we’re now getting 2 or 3 subscribers quite frequently.

This means that the growth rate tends to accelerate the more followers you have. This means that consistency and perseverance are key factors to grow on YouTube (at least for small channels like ours talking about niche topics like how to improve online sales for your e-commerce website on Shopify or WooCommerce).

We will regularly keep you informed of our progress, and share our learnings along the way, hoping that you get valuable lessons from it! If you haven’t already, we strongly recommend you start producing video content for your brand. This is key to attract new traffic in 2022, as Google will continue favoring video content more and more in the future.

If you haven’t already, we’d be delighted if you joined us on this journey by liking the video and subscribing to our channel.

We publish several videos a week on E-Commerce growth, Marketing, Advertising and Website design to help online business owners be more successful!

Tags ad360, business, channel, ecommerce, growth, video, youtube

Features Highlights

1-Click Ads are coming to WooCommerce!

Post author By Xavier Litt
Post date June 20, 2022

Ad360 + WooCommerce

We’re excited to announce today that our new product, the Ad360 App for WooCommerce, has officially been approved by the WordPress Plugin team!

This means that we’re bringing the same 1-Click Ads experience that already exists on Shopify to all WooCommerce users!

We’re happy to be able to help millions of merchants grow their stores more easily than ever thanks to automatically generated web & mobile ads.

WooCommerce is the most popular Ecommerce plugin for WordPress websites, and together they constitute the most popular system to run an e-commerce website.

If you want to learn more about WooCommerce, we’ve written a few articles on this blog that we hope will provide you a lot of value:

In the video below you’ll find a Demo of the Ad360 App for WooCommerce, and explanations of what happens behind the hood when you create Quick Campaigns in Ad360.

Ecommerce Success by Ad360 channel – Just ONE CLICK to start Promoting your WooCommerce store!

We’ve set up a Demo Store so that you can try the Ad360 App for WooCommerce for yourself!

Feel free to the 1-click ads creation, and play around with campaigns & creatives 🙂

Demo store URL: https://wp-wc-store-1.ad360.media/wp-login.php

Username: ad360demo
Password: same value

The Ad360 App is in the “Marketing” section on the left panel.

Go to the Demo Store and try Ad360 App for WooCommerce for yourself!

Tags 1-click, ad360, ads, advertising, app, ecommerce, growth, plugin, WooCommerce, Wordpress

Growth Academy

Apple reveals Pay Later – available on Shopify!

Post author By Xavier Litt
Post date June 7, 2022

Apple Reveals Pay Later

Apple just revealed a major new financing feature!

Apple enters the competitive “Buy Now Pay Later” (BNPL) market, forecasted to be $40 billion by 2030.

All merchants in the US that have Apple Pay enabled will automatically benefit from this update, without any additional integration required. That includes all Shopify merchants!

What do you think about BNPL solutions? Have you tried them already for your business?

Apple reveals Pay Later with no interest or late fees! Available for all Shopify merchants

Tags apple, apple pay, BNPL, Buy Now Pay Later, ecommerce, financing, pay, pay later, payment, shopify, store

Growth Academy

Massive Google Search Update Impact

Post author By Xavier Litt
Post date June 6, 2022

Massive Changes in Search Results

2 weeks ago, Google announced a major Search Engine algorithm update: the May 2022 Core Update.

If you want to learn more about what a core update is, we had written a previous article about this, which you can read here.

We now have more info and feedback from website owners about the changes. And it turns out the shake-ups have been massive.

There have been massive movements, positive as well as negative, in website rankings in Google Search Engine Results Pages (SERP).

In the video, we share some data analysis about the Google update aftermath and the community’s reaction from marketers and website owners.

Tags google, search, seo, SERP

Growth Academy

Google Search – May 2020 core update

Post author By Xavier Litt
Post date May 27, 2022

Google Search May 2022 Core Update

Google just announced the May 2022 core update for their Search algorithms!

This means that they’re starting to roll out massive changes to their ranking algorithms and that your website might be heavily impacted – positively, or negatively.

The previous large update like this one – called core updates – was in November 2021. Although Google is making changes all the time to their algorithms, they release a major update only every few months. These are likely to have a deeper impact on your website’s ranking in the Search Engine Response Pages (SERP).

Note that Google hasn’t disclosed what these new changes are specifically. The Google Search Engine algorithms are their secret sauce, so there always very secretive about how they work.

So what to do if your website is negatively affected?

Google says there’s no quick fix to turn things around if your rank drops massively.

However, there is a solution. It’s just that it’ll require more efforts to implement: Google advises affected website to work on their content and produce higher-quality content.If you do this, you can expect your search rank to improve over time.

You may ask, ‘What is high-quality content?’

To answer this, Google is pointing out to their guidance to help you produce better content which will be favored by the algorithms. This document is dated August, 2019 (almost 3 years old), but it remains the most up-to-date reference in terms of content quality for Google. They’re even linking to this page in this week’s announcement.

So this remains the best solution to work on Search Engine Optimization (SEO).

If you want to learn more, watch the video on our YouTube Channel ‘Ecommerce Success by Ad360’, in which we review in more detail the Google announcement, and the Google’s recommendations to get better ranked:

Google JUST CHANGED its Search Algorithm! Here is how to react to May 2022 core update

Wishing you a lot of success!

Tags algorithms, google, rank, ranking, search, search engine, seo, SERP

Growth Academy

3 reasons why Google Reviews matter a lot!

Post author By Xavier Litt
Post date May 20, 2022

Google Reviews matter a lot

Google Reviews are an essential way to get more visibility online. These are the reviews left by people on your Google My Business profile, with a rating out of 5 stars, and a comment. Users can add photos too to their reviews (and you should encourage them to do so if you’re selling products!).

These reviews are super important for many reasons!

First of all, they show other people that your business is well respected and liked!

Secondly, more and more people are using these reviews to get more insights about a company and their products & services before making a purchase decision.

Thirdly, they are increasingly taken into account by Google’s search algorithms to determine your rank on Search Engine Response Pages (SERP).

These reviews appear on the right hand side of the search results when users type your business name, or find you from a keyword if you’re sufficiently highly ranked. They are also prominently featured on Google Maps, which can be a great channel to acquire new customers!

That’s why you should definitely ask your customers to leave reviews whenever possible!

This is what we do at Ad360, and we’re super proud and thankful to our customers that they left us our 10th 5-star reviews this week.

https://youtube.com/shorts/clo1_GgJQxI

Tags business, ecommerce, google, maps, organic, rating, reviews, seo, serch, SERP, stars, traffic