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Ad360 News General

Our YouTube Channel gets 300 subscribers

Our YouTube channel Ecommerce Success by Ad360 has just reached 300 subscribers!

Thanks so much for your support, we’re so glad to be part of the new community, focused on helping each other out. We’re publishing regular videos with tips for business owners, e-commerce shop managers. There are also shop review videos, marketing techniques explanations and news reactions.

Watch here our short video celebrating the 300 subscribers milestone.

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Ad360 News

Ad360 accepts crypto payments for ads!

Whether you like crypto-currencies or not, you need to consider if it makes sense to accept crypto payments for your business’ products and services. 

Here are 5 reasons you should accept crypto payments on your e-commerce website!

5 reasons why you SHOULD start accepting crypto payments for your business

To set the example, we’ve decided at Ad360 to accept crypto-currencies for all ads payments!

Ad360 will allow you to use crypto to pay for your advertising budget, whether you advertise for web3 projects or old-school e-commerce products & other online services!

Contact us for more information!

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Ad360 News

Get $50 ad credit by answering a survey!

Ad360’s mission is to help businesses of all sizes grow easily and be more successful!

That’s why today we’re offering all business owners the opportunity to get $50 in advertising credit (to be spent in Ad360) just by answering a few questions about our apps & features, and how well they respond to your needs.

Help us help you grow your business! 😃

Watch this YouTube video to learn more about the survey and why we’re running this operation:

Gain $50 ad credit by answering a quick survey!

Here is the survey link.

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Ad360 News

Ad360 hits 250 monthly clicks from Google!

Ad360 just received a new badge from Google highlighting the fact that we got 250 clicks in 28 days from search traffic!

That’s the 1st time we get that many clicks – almost 10 per day!

What’s even more striking is that we had gotten our previous badge, the 100 clicks highlight, in mid-May 2022.

Considering we started producing regular content on the website in January 2022, it means it took us 5 months to reach 100 monthly clicks, but only one month and a half then to more than double this record!

Here is our secret: regular content production!
Almost every day (from Monday to Friday; in our experience posts on Saturday and Sunday get less traffic), we publish a new article in this blog to provide tips to business owners, to help them with online sales, website tips, Search Engine Optimization (SEO) knowledge, advertising and marketing best practices, e-commerce news review, and much more.

We also regularly publish content in our YouTube channel ‘Ecommerce Success by Ad360’ to help you and your business succeed.

Here are a few videos we recently published about Google search, organic traffic generation, search algorithms update, and SEO best practices:

Feel free to subscribe to the YouTube channel to get daily videos with a ton of free tips!

Start Running Ads in 5 minutes! Grow your shop by generating ads in just one click! 14-DAY FREE TRIAL! Try for yourself Ad360 App for Shopify

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Ad360 News

Ad360 kicks off €1M Seed Fundraiser

We’re excited to share with you some key milestones Ad360 has reached in the last 6 months:

  • Amazing market feedback and confirmation Ad360 solves a serious pain point
  • Sales ramp-up with Ad360 Web Console
  • Public launch of Ad360 App for Shopify
  • Release of the groundbreaking feature “1-Click Ads”
  • Stunning customers reviews and 5-star ratings
  • Alpha development finished on Ad360 App for WooCommerce, plus official app approval

Our goal is now to accelerate Ad360’s growth and bring our products to the masses!

To that end, we’ve decided to kick off a €1M Seed Fundraiser, that will be open between July 2022 and December 2022 (at the latest).

We’re already in active discussions with Venture Capital firms & Business Angels, and are open to new investors’ participation!

Here is more information about Ad360 and why we’re set to change the e-commerce industry for the better.

Making E-Commerce Growth Super Simple!

Ad360 is building the next-generation platform to help e-commerce businesses of all sizes be more productive, grow efficiently & easily with minimal technical knowledge and no middlemen.

Problem: 90% of new e-commerce businesses fail within 120 days

Poor online marketing is the #1 reason explaining the failure. Ad360 solves this problem.

90% of e-commerce businesses FAIL in the first 120 days
90% of e-commerce businesses FAIL in the first 120 days

Solution: Ad360 allows businesses to start generating demand in 1 click

…and when we say 1 click, we mean 1 click!

Ad360 makes it easy for businesses to:

  • Increase website visibility and traffic
  • Save money and get more sales
  • Save time and boost productivity

Products with active paying customers:

Ad360 has developed its own proprietary Bidder technology, giving us direct access to Ad Exchanges to buy ads inventory on 100M+ websites & mobile apps.

Ad360 has released 3 Apps, built on top of this technology, to provide a solution for all customers regardless of where they are:

  • Ad360 Web Console
  • Ad360 Web Console

  • Ad360 App for Shopify
  • Ad360 App for Shopify

  • Ad360 App for WooCommerce
  • Ad360 App for WooCommerce

    Our Early Adopters love our products

    Our customers using the Ad360 Web Console find the platform both intuitive and very powerful. We have fantastic reviews for this product on Google My Business, with a 5/5 stars rating.

    Every user that’s been on-boarded in the Ad360 App for Shopify has praised us for the extreme simplicity of the process. They tell us they’ve never used such a simple app to start ads ever before, and the user experience is shockingly straightforward. Users have rated us 5/5 stars and have given us wonderful reviews on the Shopify App Store.

    Our WooCommerce app, is getting overwhelmingly positive feedback in interviews and surveys, with 90%+ users confirming the features are super simple to use, and resolve a key pain point.

    Help us bring Ad360 to the world

    We’re kicking off a Seed fundraiser aiming to raise €1M to boost growth and finalize the WooCommerce App Beta version and the v1.1 of the Ad360 Web Console.

    Ad360’s Pitch Deck: E-Commerce Growth Made Super Simple

    If you’re interested to talk, please book a call.

    Categories
    Ad360 News

    How we got 200 subscribers on YouTube

    We’re proud to announce today that our YouTube channel, ‘Ecommerce Success by Ad360’ just hit 200 subscribers!

    Thank you very much to all our subscribers and the persons who support the channel growth by regularly liking and commenting under the videos!

    Sure, 200 subscribers is not a lot. By most standards, we’re still a very small YouTube channel. But considering we had 0 subscribers at the beginning of the year, it’s a great progress!

    What’s more interesting is that the growth pace is accelerating for the YouTube channel: whereas it took us 4 months to get from 0 to 100 subscribers, it only took 2 months to get to 200.

    Whereas we used to get around 1 new subscriber a day on average, we’re now getting 2 or 3 subscribers quite frequently.

    This means that the growth rate tends to accelerate the more followers you have. This means that consistency and perseverance are key factors to grow on YouTube (at least for small channels like ours talking about niche topics like how to improve online sales for your e-commerce website on Shopify or WooCommerce).

    We will regularly keep you informed of our progress, and share our learnings along the way, hoping that you get valuable lessons from it! If you haven’t already, we strongly recommend you start producing video content for your brand. This is key to attract new traffic in 2022, as Google will continue favoring video content more and more in the future.

    If you haven’t already, we’d be delighted if you joined us on this journey by liking the video and subscribing to our channel.

    We publish several videos a week on E-Commerce growth, Marketing, Advertising and Website design to help online business owners be more successful!

    Categories
    Ad360 News

    We just hit 100 Clicks from Google Search!

    Yesterday, we got a great news by email: Google search Console congratulated us on reaching 100 clicks in a 28-day period for the 1st time!

    This is the result of months of content we’re producing every day in this blog, to share with you insights and tips!

    Our goal is to make business owners happy, productive and successful!

    Come back to this blog every day to get a new free article and learn about e-commerce and marketing best practices!

    Here are a few examples of recent articles that we hope you’ll find interesting:

    Book a Demo and a Free Consulting call with our team.

    Categories
    Ad360 News

    Our YouTube Channel hits 100 subscribers

    We are glad to share today’s news: our YouTube Channel, Ecommerce Success by Ad360, has hit 100 subscribers yesterday on YouTube.

    Thank you all for your support, it is wonderful to build a small (but growing!) community of ecommerce business owners focused on sharing tips & best practices to maximize our collective success!

    Our pupose with this channel is to share as much knowledge as possible to business owners, entrepreneurs, ecommerce & marketing professionnels, or simply anyone curious about all things digital business.

    We’re grateful to the persons that have shared our channel, talked about us, commented and liked our daily videos. It’s for you and thanks to you that we create new content every day!

    Here is a short video we made to celebrate this milestone and thank all our subscribers:

    https://youtube.com/shorts/HVm5CI_wZBw

    EcommerceSuccess is the community where ecommerce business owners share advice, tips, and best practices to help each other succeed.

    Try for yourself the Ad360 App for Shopify with a 14-day Free Trial!

    Categories
    Ad360 News

    Ecommerce Success hits 50 subscribers


    The “Ecommerce Success by Ad360” YouTube channel hits 50 subscribers!

    Today we’re celebrating an important milestone for our YouTube channel.

    “Ecommerce Success by Ad360” is a YouTube channel where we share tips, news, best practices to help business owners be happy, productive, and successful!

    We make daily videos reviewing ecommerce businesses websites, giving them tips and advice to improve their conversions and better their marketing, advertising.

    Making merchants happy and successful

    Ad360’s mission is to make millions of merchants happy and successful. We take care of all your promotional activities, allowing you to focus on your passion & core business.

    These videos are an important way for us to provide value, free advice and free website reviews to business owners. Our goal is to be informative, educational, while being useful as the same time, providing actional tips that e-commerce business owners can take home and implement right away.

    We cover a variety of topics and discuss all things e-commerce, advertising, marketing, search engine optimization (SEO), conversion rate optimization (CRO), website design, branding, retargeting, social media, communication, and many other themes that could help businesses be more successful.


    Sample Topics covered

    Here are a few examples of videos we’ve made, to give you an overview of what you can learn from the YouTube channel:

    Advertising

    How much to spend on ads before you get sales
    In this video we discuss about a business question on Reddit about how much they need to spend on ads before they get enough results to draw a conclusion.
    https://youtu.be/4GZVrQU81RE

    Money losing ad! What to do?
    In the video, we’re discussing a few of the common advertising Key Performing Indicators (KPI) such as CPM, CPC, CTR. We’re giving a few tips to a Reddit post author to help them improve their ad results.
    https://youtu.be/uM6TxGK9aNM

    Homepage VS Product page? Which destination is best for advertising?
    This video examines whether businesses should use their Homepage or Product page as a destination for their ads. We explain pros and cons of both, and why the best solution might be something else: a dedicated landing page. If you don’t know what this is, this video will go over the theory of why a landing page will outperform homepages and product pages.
    https://youtu.be/aAyC2_7EseU

    Marketing

    3 marketing techniques to increase revenue
    Successful companies like Apple or Netflix use these marketing rechniques all the time to increase their average order value (AOV) and sales: Value/pricing ladder, Price anchoring, Compromise effect.
    https://youtu.be/loZtTmK5tps

    Convert more by assuming your customer knows nothing
    In the video, we’re discussing a few of the common advertising Key The concept of the “5 Levels of Awareness” by genius marketer Eugene Schwartz can really help you understand how to make your website better for the majority of your visitors, which will increase conversions.
    https://youtu.be/g7w6h4KIDP0

    Clueless about Website Traffic Generation
    This video responds to a user on Reddit, asking for help with Website Traffic Generation. We cover different methods to generate traffic and how they can apply these to help their business grow: Search Engine Optimization (SEO), Social Media, Influencer Marketing, Advertising.
    https://youtu.be/YiKaNWPU834


    Search Engine Optimization (SEO)

    What is Search Engine Optimization (SEO)
    Introduction to the concept of SEO and how to get your website crawled, indexed, and delivered as a response to users’ queries on Google (and other search engines!).
    https://youtu.be/yjoIgfjBYkg

    Words Matter! Boost sales with descriptions!
    Why Google still advises in 2022 website oweners to use more texts to improve your website’s content and make your pages more discovarable as search queries results.
    https://youtu.be/IwzDRjBW7dA

    New factors to rank on Google – Desktop page experience search signals
    What are the new Core Web Vitals and other page experience signals that are now used by Google as a factor to determine how to rank pages for Desktop searches.
    https://youtu.be/a2doaoYTTyY



    Website Design

    How to generate trust to increase e-commerce sales
    This video reviews a website shared on Reddit and gives several general tips you can use to improve the website structure, design, content to improve conversion rates.
    https://youtu.be/T7nGgTts5pY

    Don’t lose customers because of colors
    Colors can be a tricky topic because they can be seen as a matter of personal taste. However, there are design guidelines for accessibility and some colors combinations are more efficient than others. If you’re foreign to color theory, we share in this video a free online tool that can help you pick better color combinations in just a few minutes.
    https://youtu.be/MzpUUF04exQ

    Make your Ecommerce Website Stand Out
    Standing out is key in a market where “10,000 alternatives to buy from are but a click away”. Hopefully, this video helps illustrate this key concept and gives a few practical tips about what can be done to make your website feel different, and convert more.
    https://youtu.be/gtiDZYXu_Dc



    Conversion Rate Optimization (CRO)

    How to boost by up to 232% conversions by fixing CTAs
    This video gives a few tips to this store owner to increase conversion rates by fixing the Call to Actions (CTA) buttons.
    https://youtu.be/4HIov1ksii4

    Why 75% of visitors abandon their carts
    In this video we’re reviewing two studies about e-commerce statistics such as the cart abandonment rates, add to cart rates, conversion rates and average order values. Knowing key e-commerce statistics is important to gauge whether your business is doing fine or not, and which areas you need to focus on to improve your results.
    https://youtu.be/aaLZoSsAEqk

    85% Bounce Rate! How bad is it??
    We give the definition of Bounce Rate and what the Google Analytics documentation teaches us about this topic. We also review a few tools that you can use to verify whether your website loads quickly, is responsive and mobile-friendly. These factors can impact bounce rate, as well as the ranking on Google, and are worth looking into.
    https://youtu.be/cjn2Heyi460



    Ad360 App Features Highlights

    Public Release of Ad360 App for Shopify
    This video announces that any Shopify user can install the Ad360 App for Shopify and grow their business with the easiest way to manage all promotional activities in one place.
    https://youtu.be/-NX_bZcfXH8

    What is Retargeting and why you must use it
    In this video we’re talking about Retargeting, which is way too often overlooked by small businesses, whereas it is the most efficient form of advertising that you can do. Some studies say that Retargeting gets 1,300% Return on Investment (ROI). It’s definitely a big mistake not to employ it. Thankfully, we’re here to help you understand how to make the most of it, and get started with Retargeting thanks to Ad360!
    https://youtu.be/YPr6V9rqPRg

    Master hyper Local & Geo-targeted ads
    We’re explaining why local-based ads are so important. We describe two advanced advertising techniques: Geotargeted ads & Hyperlocal ads. Both of these allow you to run ads that are personalized for specific areas, which will be more noticed and efficient to generate sales. Ad360 App for Shopify allows you to easily implement both of these techniques, in an easy way.
    https://youtu.be/EIByOD0t9Cw



    Get a free personalized review of your business


    If you’d like help improving your website, and get a dedicated private call to review your e-commerce website, your marketing strategy and your advertising setup, feel free to book a consulting/audit call at any time on our website.

    Categories
    Ad360 News

    Public Release of Ad360 App for Shopify

    App Launch in the Shopify App Store

    Ad360 announces today the public release of Ad360 App for Shopify.

    Ad360 is proud to be a Shopify Partner and to take part in the thriving Shopify ecosystem by releasing its app in the Shopify App Store.

    Today, any Shopify user can install the Ad360 App for Shopify and grow their business with the easiest way to manage all promotional activities in one place. 

    On a mission to make e-commerce growth easier

    Ad360 App for Shopify helps e-commerce businesses of all sizes be more productive, grow efficiently and easily, with minimal technical knowledge and no middlemen.

    Ad360’s mission is to make millions of merchants happy and successful. We take care of all your promotional activities, allowing you to focus on your passion & core business.

    Many business owners have serious marketing issues

    According to merchants, the number one difficulty they face is the complexity of online advertising and the heavy investments required to get results. Newly launched business owners frequently cite lack of time, resources, and marketing knowledge as the primary causes for the lack of website visitors and buyers.

    That’s a severe problem, evidenced by a shockingly high failure rate:
    more than 90% of e-commerce startups have to shut down in their first six months of existence, according to a 2019 MarketingSignals study. The two most frequent reasons are “Poor online marketing” and “Lack of online visibility.”

    Unfortunately, advertising methods which are both affordable and very effective, such as retargeting, are often unknown or deemed too complex to implement by small businesses. Retargeting allows showing ads to specific users interested in a merchant’s website and products. This advertising technique, well known by major brands and professional marketers, is not employed by most small businesses. That’s a significant missed opportunity, as it can reduce advertising costs while increasing sales by more than 50%. 


    Providing a solution for businesses of all sizes

    Ad360 aims to change this fact and make it easier than ever for any business, regardless of its size, to get started with Retargeting and grow their business.

    In addition, for the first time, Shopify merchants can manage through Ad360’s centralized dashboard all their advertising channels and platforms, including search engines, social media, and millions of independent websites and mobile apps.

    Ad360 makes it simple to get started with advertising by instantly generating creative banners in multiple formats and sizes, automatically including Shopify’s product collections data. 

    These features, and many more, allow Shopify store owners to manage all their promotional activities under one roof, directly from Ad360 App for Shopify. They can save time while Ad360’s machine learning makes automatic decisions, such as where and when to spend their advertising budget to maximize sales.

    Try for yourself with a Free Trial and Free Audit

    Ad360 welcomes all new users with a 14-day Free Trial. This way, you can try by yourself the power of retargeting and other Ad360 App for Shopify features. 

    To celebrate the public launch, Ad360 offers a Free Audit to all new customers for a limited time. A team of expert marketers and advertisers will go over your online store, marketing strategy, and advertising setup to help you improve on all aspects of your business. 

    Ad360’s team will go the extra mile to make your business thrive! 

    Start today by downloading the app from the Shopify App Store, or feel free to book a demo and talk with the Ad360 team.